by jennpossick | Apr 10, 2018 | Facebook Ads
I seriously thought about quitting my business… Or at least getting a J-O-B while doing my business on the side. Which is a little crazy to think about because the last time I put together a resume was in 2002, when my only real experience was student teaching. Let me...
by jennpossick | Feb 11, 2018 | Facebook Ads
Is it worth the cost to run Facebook Ads for your business? As a Facebook Ads Manager, you may expect me to say yes. Buuuut, I’m not going to say that. Instead, I’m gonna say… maybe. Because here’s the truth. When I ask people who are running Facebook Ads if...
by jennpossick | May 11, 2017 | Facebook Ads
Facebook ads work brilliantly. Unless they don’t. I’ve met a lot of people who say they hate Facebook Ads. And I get why. It’s because they’ve run ads that haven’t worked. Now, there’s lots of possible reasons why an ad isn’t working. But the biggest complaint sounds...
by jennpossick | Dec 2, 2016 | Business Tips, Facebook, Facebook Ads, Social Media
In my last blog, I gave a ton of free tools I’ve used to grow my business. (Miss it? Read it here.) This week, I’m only giving you one tool, and it’s not free…but it’s the very best one. It’s the one tool I could not live without for my business. Wanna guess...
by jennpossick | Sep 30, 2016 | Facebook, Facebook Ads
If you’re running Facebook ads, chances are you’ve heard of the Facebook pixel. And if you plan to run Facebook ads at any point for your business, you need to know about the Facebook pixel. Yes, I know the Facebook pixel is super confusing. And honestly, when...
by jennpossick | May 5, 2016 | Boosting Facebook Engagement, Facebook, Facebook Ads, Social Media
In talking to some entrepreneurial friends, I realized that most of them who have run Facebook Ads have done so by clicking the ‘Boost Post’ button found under almost every Facebook post. And every time I’ve heard that, my reaction has been, “Nooooo! Stop doing that!”...