Why This Type of Ad Won’t Work (& How to Fix It)
“I want to promote my $2,000 program to as many people as possible so I can reach my goal of 10,000 people buying. Oh, and I have 54 fans on my business page.” Ok, hold up, thaaaaat’s not really gonna work. I have heard this same basic desire many times over, but the...
3 Things You Need to Run Successful List Building Ads
I like to lift heavy things. More specifically, I really enjoy powerlifting – back squats, bench press, and deadlifts. While I’m pretty strong and can lift heavy, if I don’t pay lots of attention to my form, I end up being really sore, and not in a good way. ...
3 Lessons from a Facebook Ad Horror Story
“Holy cow! No wonder you haven’t gotten any results from your Facebook Ads before!” As a Facebook Ads Manager, I regularly hear about Facebook Ad failures from potential clients. Today I want to share one of the worst ones that just made my heart hurt for her. Let me...
I Almost Quit my Business… (Or how I keep crying in public)
I seriously thought about quitting my business… Or at least getting a J-O-B while doing my business on the side. Which is a little crazy to think about because the last time I put together a resume was in 2002, when my only real experience was student teaching. Let me...
